About Us
To Dye For is a proudly South African hair care brand based in Gauteng, offering a vibrant range of products for both professionals and everyday hair enthusiasts. Whether you’re looking to experiment with bold colours or nourish your hair with salon-quality care, we’ve got you covered.
Our signature To Dye For range includes sulfate-free shampoos and conditioners, deep treatments, bright dyes, toners, and more — all designed to help you express yourself while keeping your hair healthy and vibrant.
But we don’t stop there. We also stock a carefully selected variety of popular and trusted hair care brands, ensuring you always have access to the best in colour, care, and styling — all in one place.
With a passion for quality, creativity, and customer satisfaction, To Dye For makes it easy to get the products you love, delivered right to your door.